Big Data Brings About the Era of ‘You’

Thanks to today’s social channels, consumers are smarter, better connected and more empowered than ever before.   An operator of boutique hotels is responding by using analytics to better understand its customers, and then personalizing each touchpoint to deliver individualized services.
Big Data Brings About the Era of 'You'

About these ads

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s